Social Media and the Oscars

Screen Shot 2014-03-03 at 5.23.33 PMIt’s finally Sunday night and that means the Oscars. For starters I was excited to watch, and second #Oscars has been trending on Twitter for three days now. After scrolling through the feed I noticed that most of the posts were predictions for who would win, and PR Daily noticed as well. Their article, Social media predicts ‘Wolf of Wall Street’ will nab Best Picture Oscar compiled the most popular Oscar predictions trending on social media.

While the analytics at general sentiment weren’t terribly accurate, Farsite Forecast generated some good predictions accurately predicting “12 Years a Slave” for best picture and Matthew McConaughey for best actor and Lupita Nyong’o for best supporting actress in “12 Years a Slave.”

In fact, aside from being filled with Oscar predictions, Twitter was shut down by the buzz of a now familiar selfie. Ellen DeGeneres’ star studded TwitPic was retweeted so many times it not only beat out Obama’s Tweet from 2012, but briefly stalled Twitter from all the traffic. It appears Ellen DeGeneres really knows how to work social media and has ensured that the Oscars hashtag will be popular for quite some time.


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